In the ever-evolving tech landscape, staying ahead of the curve is crucial. For organizations looking to empower their teams with the latest AWS technologies, becoming an AWS Training Partner (ATP) is a game-changer. This program offers official AWS-authored training, allowing partners to deliver top-notch training solutions that can significantly boost business growth.
Benefits of Becoming an AWS Training Partner
Official Recognition and Credibility
As an AWS Training Partner, your organization gains official recognition from AWS. This not only differentiates you from unofficial training providers but also instills confidence in your customers, knowing they are receiving high-quality, authorized training.
Comprehensive Training Solutions
ATP status allows you to offer a variety of training options, including classroom and digital training. This flexibility ensures you can meet the diverse needs of your customers, whether they prefer instructor-led sessions or self-paced digital learning.
Marketing and Sales Support
AWS provides extensive marketing and sales support to its training partners. From co-funded marketing campaigns to tools like the AWS Learning Needs Analysis, you’ll have everything you need to attract and retain customers. Additionally, ATPs can leverage AWS Partner Solutions Finder to increase visibility and reach potential clients.
Real-Life Success Stories
QA Ltd. has been an AWS Training Partner since 2013. They’ve utilized the resources and support from AWS to drive digital transformation projects across the UK, especially in the wake of the global pandemic. The investment in marketing funds and dedicated partner management has made it easier for them to source and deliver top-notch cloud skills.
**Tech Data** shares a similar story. Their Advanced ATP status has enabled them to provide a seamless, high-quality learning experience, enhancing their reputation and customer trust.
Altron People Solutions joined the program in 2019 and has successfully rolled out training classes and customer events, leveraging the multiple training modalities provided by AWS to meet various customer needs.
How to Become an AWS Training Partner
1. Join the AWS Partner Network (APN)
To become an ATP, your organization must first be a member of the AWS Partner Network. This global community provides access to a plethora of resources, tools, and programs to help you build, market, and sell your offerings.
2. Enroll in the Training Path
Existing APN members can sign into Partner Central and enroll in the Training Path. This step is crucial as it sets you on the path to becoming an ATP, enabling you to offer, deliver, and/or resell AWS-authored training.
3. Leverage APN Benefits
Once enrolled, take full advantage of the marketing programs, sales tools, and instructor development programs provided by AWS. These resources are designed to help you grow your business, enhance your training offerings, and ultimately support your customers’ cloud journey.
The Impact of AWS Training
Organizations that invest in AWS Training and Certification see tangible benefits. According to Forrester, these include faster delivery on cloud projects, higher staff retention, and a significant return on investment. By becoming an ATP, you not only enhance your business capabilities but also contribute to your customers’ success in the cloud.
Conclusion
Becoming an AWS Training Partner is more than just a certification; it’s a strategic move to position your organization as a leader in cloud training. With comprehensive support from AWS, including marketing and sales resources, you can expand your reach, improve customer satisfaction, and drive business growth.
FAQs
What is the AWS Training Partner program?
The AWS Training Partner program enables organizations to offer, deliver, and resell AWS-authored training, providing official recognition and access to a wide range of training resources.
How do I become an AWS Training Partner?
To become an AWS Training Partner, your organization must join the AWS Partner Network and enroll in the Training Path through Partner Central.
What are the benefits of being an AWS Training Partner?
Benefits include official recognition, comprehensive training solutions, marketing and sales support, and access to exclusive resources designed to grow your business.
Can I offer both classroom and digital training as an ATP?
Yes, AWS Training Partners can offer both instructor-led classroom training and digital courses, providing flexible learning options for customers.
What kind of support does AWS provide to Training Partners?
AWS offers extensive support, including co-funded marketing campaigns, sales tools, instructor development programs, and access to the AWS Partner Solutions Finder for increased visibility.
By becoming an AWS Training Partner, you are not only investing in your organization’s growth but also playing a pivotal role in advancing cloud skills within the industry. Dive into the world of AWS training and watch your business soar to new heights.